QualTopics™

QUALITATIVE EDGE TO QUANTITATIVE TESTING

QUALTOPICS™ offers an opportunity to gain a deeper qualitative understanding of a consumer’s response
during a quantitative survey in a live session, while the test products or concepts are in front of the respondent.

QualTopics™ Community

A proprietary online community built to meet your very specific needs. With rigorous screening efforts we hand pick your private community. Because we can recruit from over 400,000 members in our DATATELLIGENCE ONLINE community, costs are kept remarkably low. We also have 20+ mall offices throughout the United States with over 700,000 households in our database. Whether you need a private community in Dallas, Miami, New York, Chicago, L.A. or most any major metro area, we have the resources and facilities to make it happen.

With your community in place you can now engage them at any time using our suite of tools in QUALTOPICS™. Your QUALTOPICS™ Community can even be available for in-person CLT tests. Some of our many offerings include: online or in-person focus groups, brainstorm ideas, listen in on forum discussions, ad hoc surveys, conduct CLT’s, IHUT’s, and extended Use Tests.

With your private QUALTOPICS™ Community, you have a wealth of resources at your fingertips!

To learn more, CLICK HERE.